Summer special. “Rubber” croc logo from Lacoste at Saks Fifth Avenue.

Summer special. “Rubber” croc logo from Lacoste at Saks Fifth Avenue.

Summer special. Art prints from Nathalie Du Pasquier at American Apparel.

Summer special. Art prints from Nathalie Du Pasquier at American Apparel.

Selling shirts. Thomas Pink promotes #WSAY. Many shirts and styles for a social media contest with giveaways every Tuesday. 

Selling shirts. Thomas Pink promotes #WSAY. Many shirts and styles for a social media contest with giveaways every Tuesday. 

Selling shirts. Uniqlo educates men on collars and and how to wear today’s shirt styles.

Selling shirts. Uniqlo educates men on collars and and how to wear today’s shirt styles.

Branding Pepsi. Bloomingdale’s and Pepsi showcase the works of six artists in a capsule men’s collection.

Branding Pepsi. Bloomingdale’s and Pepsi showcase the works of six artists in a capsule men’s collection.

Branding Pepsi. Bloomingdale’s and Pepsi create “Live for Now” collection of men’s apparel and accessories.

Branding Pepsi. Bloomingdale’s and Pepsi create “Live for Now” collection of men’s apparel and accessories.

Soccer style. Customize it at Adidas in Soho for FIFA World Cup Soccer which kicks off tomorrow in Brazil.

Soccer style. Customize it at Adidas in Soho for FIFA World Cup Soccer which kicks off tomorrow in Brazil.

Soccer style. City Sports and “Built for Brasil” branding for World Cup Soccer.

Soccer style. City Sports and “Built for Brasil” branding for World Cup Soccer.

Summer stories. Joe’s pics in Soho. All about shorts and “Just A Perfect Day” window.

Summer stories. Joe’s pics in Soho. All about shorts and “Just A Perfect Day” window.

Summer stories. The Mango catalog for her and him, beach-themed.

Summer stories. The Mango catalog for her and him, beach-themed.